The school not only focuses on the industry needs of employing skillful professionals but also actively creating learning opportunities for the students to generate new business ideas and converting them into viable and scalable businesses. Drawing from the rich diversity and expertise of the region in entrepreneurship, our young entrepreneurs can bring innovation to markets through their business ideas and can improve the well-being of society through creating more jobs and economic activity.

University education is a long-term investment having serious implications for your future. Therefore, joining the right place is the first key step in that direction. There are many reasons why you should join our business school. First, the depth of learning experienced by our students is far richer than any other institution in the region. Second, our highly qualified faculty ensures that you learn relevant knowledge, skills, and long-term vision to confidently begin your careers as leaders and entrepreneurs. Third, the school is located in the region where entrepreneurship is in the air. The industrial and export-oriented network of three industrial cities of Gujranwala, Gujrat, and Sialkot provides tremendous opportunities for you to directly learn from these businesses. Fourth, the school offers several global opportunities whereby you can visit and learn from renowned international universities located in countries such as the USA, UK, Australia, China, Russia, Malaysia, and Thailand. Last but not the least, you will be able to develop your professional network by connecting with our alumni who are holding leading positions in prominent national and multinational companies in Pakistan and abroad and who are confidently leading their family businesses.

I invite you to become part of our vibrant community of academics, scientists, leaders, and entrepreneurs because now is the time to achieve your full potential.